Dan Shearin
ACD / Art Director
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Louisville Slugger — Every Swing

Every swing matters. Not just the game-changing or game-ending hits, but all the work that led up to them: the hours in the batting cage, the early morning practices, the at-bats where the only thing you come away with is a lesson to lay off the high heat.

AD | Dan Shearin
CW | Scott King, Aidan McKiernan

Photographer | Marcus Smith

BRAND PRINT/POSTERS

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PRODUCT PRINT

SOCIAL FEED

Before the launch of the “Every Swing” campaign we were tasked with running Sluggers day-to-day social feeds. We made a lot of stuff. Like…a lot. Here’s a small sample of visuals I created for the feed.